JobFrame · Ladder · SALE.GEN.P1
Sales · General
The full level-by-level ladder — every rung side by side, current level (P1) highlighted.
Pay by level
Same pricing source as the profile's ticker header — family multiplier + inherited focus differential over the function×level base.
Pay rises with level — the structure that explains the most pay variance.
Mastery at this level
P1 — Starting out · new to it — knows the words, not yet the work
Show up, stay upright, and fill the pipe
- Makes daily outbound calls and emails but pitches product features before understanding the buyer
- Recovers from rejection and keeps dialing rather than shutting down
- Uses the CRM to log activity and follows a basic call-count schedule
- Believes selling is about helping and tells the truth even when it costs a deal
What’s next — Foundationalat P2 → P3
Stops leading with the product and starts leading with disciplined diagnosis of the buyer's actual situation and fit
What to learn
- Structured discovery frameworks (situation, problem, impact, root cause)
- ICP criteria, red flags, and qualification signals for the product's market
- The stages of a buyer-aligned sales process and what a verifiable outcome is
What to practice
- Asking layered diagnostic questions and staying silent to let the buyer answer
- Disqualifying poor-fit accounts without emotional attachment
- Getting a buyer to state an explicit need and the cost of the status quo
From Win As A B2B Account Executive — the closest guide to this family (semantic match; stage bands from the canonical level binding).
No JFM factory canon (responsibilities × level, level guidelines × level, skills) for this profile yet.